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Natural, elegant, relaxed, and apparently effortless (chic). Everything that is said about French style can sound like a cliché, yet stylist Virginie Benarroch is here to confirm that it’s very much true. “I’d love to be introduced to Mango’s readers through this article as someone who believes style should feel natural, confident, and accessible every day,” she says when we ask how she would like to be presented in the interview.

Based in Paris, with an extensive portfolio that includes some of the world’s leading luxury fashion magazines and brands, Benarroch understands that today any approach to dressing is rooted in feeling comfortable and recognised in the outfits a contemporary woman chooses each morning.

Virginie was the creative force shaping all the styling proposals for our latest SELECTION — the new spring installment of Mango’s most premium collection. We spoke with her to discover the key elements behind this proposal and how to incorporate them into your wardrobe (effortlessly).

We all admire French style—that effortless chic with which you seem to get dressed every morning. What is cliché and what is reality in that idea? Do you think this French signature is reflected in your work as a stylist?

French style is often seen as effortless and chic. While that image can be a cliché, it reflects a real approach to dressing—favoring simplicity, quality pieces, and confidence over trends. As a stylist, that mindset guides my work. I like creating looks that feel effortless and natural—where the person leads and the clothes simply support their attitude.

What has your personal experience been like working with the Mango team on this SELECTION collection?

Working with the Mango team on the SELECTION collection was a real pleasure. Strong creative dialogue, clear vision, and a shared focus on modern, effortless elegance.

If you had to define this SELECTION drop in three words, what would they be?

Effortless. Sharp. Feminine.

We’re living in an era of aesthetic minimalism and neutral tones flooding social media, yet in this SELECTION collection color plays a major role. How important is color to you in this collection?

Color is essential in this collection. Even with a minimalist aesthetic, it brings energy, depth, and personality. It’s a way to keep the looks sharp and modern while adding emotion and contrast.

What advice would you give us for incorporating color into our wardrobes and everyday looks?

Start simple. Inntroduce color with one strong piece and keep the rest clean and balanced. It’s about contrast and confidence: even a single bold tone can transform a look.

If you had to choose just one look from the collection, which would it be and why?

The black ruffle skirt with the black top with graphic text — easy for day or night.

And if you had to choose just one single piece, which one would you pick and why?

The beige trench-coat with tape details and colors inside. A masterpiece!

SELECTION is known for high-quality garments—what materials would you highlight from this drop? In your own wardrobe, which materials do you most enjoy wearing?

All the satin / silky pieces! In my own wardrobe, vintage jersey sweaters!

A white cotton dress & satin flip-flops. Bold & chic.

What role do accessories play for you?

What role do accessories play for you?

The campaign shoot took place in São Paulo—did your time in the city inspire you in any way?

Yes, São Paulo has a very strong energy. The city’s contrasts, creativity, and vibrant colors were definitely inspiring and brought a fresh perspective to the shoot. A Short but intense trip!